Michael Keaton
Deputy Chief Communications Officer
Contact Michael Keaton

Mike Keaton serves as the deputy chief communications officer for the NLN where he oversees media relations, marketing, website, social media, and membership outreach. He is responsible for setting the strategic vision and processes for all of the NLN’s communications activities. Mike has 25 years of nonprofit association experience, previously serving as senior director of communications for the American Moving & Storage Association. Prior to that, he served as the director of marketing and communications for the Society for Women's Health Research, where he led the development of their media, marketing, and online presence.

He is a member of the Public Relations Society of America (PRSA) and past member of the National Press Club. Mike grew up near Pittsburgh, Pa., and earned his Bachelor of Science degree in Communications from Clarion University of Pennsylvania. He currently lives in Washington, D.C.

Mike has won numerous awards for his work on multimedia campaigns, websites, and newsletters. Honors with the NLN include:

• 2024 Hermes Creative Gold Award for the Brochure category
• 2023 APEX Grand Award for the Website - Most Improved category
• 2023 APEX Award of Excellence for the Websites category
• 2023 APEX Award of Excellence for NLN Member Update in Newsletters: Electronic & Email category
• 2023 Hermes Creative Award Gold Winner for Website Overall - Nonprofit category
• 2023 Hermes Creative Award Gold Winner for Website Overall - Redesign category
• 2023 Hermes Creative Award Gold Winner for NLN Accelerator in the E-Newsletter category
• 2023 Hermes Creative Award Honorable Mention for NLN.org in the Home Page category
• 2023 Hermes Creative Award Honorable Mention for NLN Education Summit Website in the Microsite category
• 2023 Hermes Creative Award Honorable Mention for NLN Member Update in the E-Newsletter category
• 2023 Hermes Creative Award Honorable Mention for NLN Look Ahead in the E-Newsletter category
• 2022 PR Daily Awards Honorable Mention for the Website category
• 2022 PR Daily Awards Honorable Mention for the DE&I (Diversity, Equity & Inclusion) Communications category
• 2022 PR Daily Nonprofit Communications Awards Honorable Mention for the Website category